Momentum

Bring your projects to life.

EXPawa

The digital breath of those who want to move the world.

The night before the general meeting, you are still at it at midnight. The rest of the year, you reconcile donations by hand, and no one has touched the website in two years. Six years in the nonprofit world: I come from it, and I stay. Alongside French nonprofits (association loi 1901), for the long haul, starting with a free first conversation.

Tell me what takes up your time Take the pulse of your tools, 2 minutes

I am not stepping into your world, I come from it.

Six years in the nonprofit world. Four at Fondation Le Refuge, joined as a digital communications assistant in Nice, left as head of marketing and communications: the national campaigns, the year-end campaign, the public voice of an organization that lives on its donations, local branches run by volunteers in more than ten regions, and projects carried with IKEA, Levi’s, Meta, Amazon or Rhinoshield. Then Remember Me France, which I work alongside day to day. I know the numbers that do not add up the night before a general meeting, the donations you reconcile by hand, the summer when everyone is away. What I offer you here, I did before I sold it.

Before EXPawa, I walked two months alone in Nepal, in the Annapurnas, then crossed Cambodia and Vietnam. The idea was born on the road. It left me a rhythm: one step after another, and a look back at where you come from.

The bond

My path, from 2020 to today

What I see

Four tools that do not talk to each other, and hours lost every month

What volunteers describe to me at every first conversation: evenings spent retyping records from one tool into another.

Records retyped from one tool into another, and out-of-date records that stay online.
A CRM, the software that holds your contacts, with several thousand records whose duplicates are recreated non-stop by the payment tools.
A newsletter built by hand every month, sent with no targeting, with 7% of addresses bouncing.

Take the pulse of your tools, 2 minutes

Three free practical guides, no sign-up: GDPR and membership, bylaws and minutes, volunteer time in the accounts. The practical guides

What we build together

Nine domains, the ones a nonprofit goes through in a year

I know them from the inside, and I hold them with you.

What holds: your data and your CRM, your website, your reporting tools. What feeds: your fundraising, your corporate sponsorship, your communications, your press relations. What protects: the life of your organization, your compliance.

The nine domains in detail

What holds

Domain 1: Your data and your CRM

One record per person, and tools that talk to each other.

Your member file and your donor database brought together in one place, each person once: members, donors, volunteers, families, partners
Duplicates merged with method, including the ones your payment tools recreate non-stop, and identities made consistent, whatever the size of your database
The behaviors of your contacts identified, the segments that follow from them, the sending scenarios matched to your audience
Your tools connected and your workspace tidied: donation platform, CRM, emailing, Drive, access, naming

The domain in detail

What holds

Domain 2: Your website and your online presence

A website that holds on its own, that your volunteers update, and where every step is done online without calling anyone.

Rebuilding your nonprofit’s website, or taking over the one you have: readability, search visibility, accessibility, measured performance
Pages and records fed automatically from your tools in the field, and a form for every step: join, give, help, sign up, volunteer
The website in several languages (i18n): pages, records, forms and mailings, down to the last button
Hosting and domain name in the nonprofit’s name, encrypted backups, monitoring

The domain in detail

What holds

Domain 3: Your reporting tools and your connected systems

Seeing where the nonprofit stands without opening three tools. Dashboards and management tools are built on what you need, and priced on a detailed quote.

Dashboards built on what your executive committee wants to see, fed without retyping: fundraising, memberships, field work, projects, and your website audience next to them
Tools connected to each other through their interfaces: donation platform, CRM, emailing, forum, accounting, website
Management tools built for your nonprofit when nothing on the market answers: an editor for your volunteers, an intake form, a batch correction of records
Monitored automations: updates between your tools, alerts, a check that runs several times a day, documented and repairable without me

The domain in detail

What feeds

Domain 4: Your fundraising and your campaigns

Campaigns that go out in the right seasons, and donations you can trace.

A through-line campaign, the one that carries the nonprofit’s big project
Regular fundraising appeals: recurring needs, emergencies, seasons, commemorations, year-end
The whole flow, from the artwork to the follow-up mailing, with the fundraising page, Google Ad Grants (the advertising Google gives nonprofits) and the measurement in Google Analytics
Donations reconciled line by line between the donation platform, the CRM and the accounting, for the close

The domain in detail

What feeds

Domain 5: Your corporate sponsorship and your partnerships

Patrons you keep from one year to the next, and a file ready the day a foundation asks for it.

A corporate sponsorship program: the offer, the benefits in return, the proof, the sponsorship file you send to a company or a foundation
The applications to foundations and companies, and the reports that follow, on time
Outreach in writing and the follow-up of each partner, documented
Partnerships that go beyond money: cause-related products, skills, venues, relays

The domain in detail

What feeds

Domain 6: Your communications and your voice

Mailings that go out when they should, social accounts kept up, and the same tone from the letter to members to the Facebook page.

The monthly newsletter written, segmented, sent, measured
The fundraising and seasonal mailings, and the sends that go out on their own: welcome, thank you, follow-up, re-engagement
Social media: editorial line, recurring formats, handling of sensitive exchanges
The content and the materials: editorials, portraits, stories from the field, booklets, printed documents

The domain in detail

What feeds

Domain 7: Your press relations and your visibility

The nonprofit cited accurately, at the right moment, and able to answer when things get rough.

Press releases and presentations ready to go, adapted to each outlet
A press kit that stays up to date, and a database of journalists and relays
A watch on what is said about you, and a framed response when a crisis hits
Your ambassadors and your celebrity supporters: from the first contact to the message ready to publish
What ChatGPT, Perplexity or Google’s overviews answer when someone asks for a nonprofit like yours: written by me, plugged into your real numbers, checked

The domain in detail

What protects

Domain 8: The life of your organization and your governance

Governing bodies prepared without an all-nighter, with numbers that are right.

The general meeting end to end: notice of meeting, ballot, video call, candidacies, slides, minutes
The board and the executive committee: agenda, slides, reports, written progress notes
The numbers checked before they are projected, the statutory auditor’s file prepared
The documents of the life of the organization: volunteer charter, booklets, agreements, intake form

The domain in detail

What protects

Domain 9: Your compliance, your security and your data

A nonprofit that can prove it is in order, and that loses neither its files nor its donors.

GDPR: record of processing activities (article 30), consent separate from membership, data processing agreement
Your access kept in order: who has access to what, revocation when someone leaves, naming and an owner for each folder
Accessibility and consent on the website, a documented accessibility statement
Security: incident response, encrypted and tested backups, audits before going live

The domain in detail

The opening

People no longer look for a nonprofit, they ask for one

Someone asks which nonprofit helps animals near them, who to give to for a cause, how to volunteer every other Saturday. ChatGPT and Perplexity answer, and two or three names come out. These engines do not read your website the way a visitor does: they look for your exact name, your purpose, your town, your donation page, and they take what they find. What is wrong on your side becomes the answer people are given about you, and it lasts for months.

Nonprofits are being taught to use these engines. I teach them to be found on them. I write what they read about your nonprofit, I plug it into your real numbers so it never goes stale, and I put the same name everywhere you are published.

What people are told about your nonprofit

The long haul

A nonprofit lives in seasons.

The high points of a nonprofit come back on fixed dates, and they are prepared before: here they are, month by month. Each nonprofit adds its own at the start: world days, emergencies, legacy campaigns.

January : Membership renewals, the general meeting taking shape
February : The closing of the accounts
March : The activity report and the financial report for grants; filing the new executive committee with the prefecture, within three months of the general meeting
April : Income tax returns, where last year’s gift takes on its full meaning
May : The IFI window (the French wealth tax), when major donors decide
June : The volunteers’ party, before everyone leaves
July : The summer when everything slows down, except emergencies
September : The nonprofit fair, the volunteers coming back, the grant applications to the town hall and the department
November : Giving Tuesday
December : The year-end campaign, the one that carries the next year

I follow your calendar. The first conversation is free, every project has an end date, and the monthly support can be cancelled from one month to the next. When something breaks, I know the same day, an alert tells me. And everything is written down so that someone else could take over.

You can leave whenever you want,with everything.

Pawa Network

A network where people lend each other a hand

Every nonprofit I work alongside joins the Pawa Network. A general meeting template that worked for one serves the next. A treasurer who has been through an inspection explains it to the one still waiting for theirs. A volunteer photographer here, a specialized accountant there, a room lent for an evening. No one is competing for the same hearts: each has its own cause, all of them have the same evenings. The network grows as we move forward together, and it belongs to you as much as to me.

What the Pawa Network builds

The field

Alongside Remember Me France, in production

Remember Me France rescues abandoned dogs in Romania and finds them families: more than 6,000 adoptions since 2014. Its rebuilt website is live, its records update themselves from the field, its newsletter goes out every month. I work alongside it day to day, beside the organization and beside its president.

Data that is right, mailings that go out, a website that holds, and numbers you can check yourself.

Three emails, exactly as they went out:

See the mailings

Read the year at Remember Me France

Visit remembermefrance.org

One record per person
Duplicates merged, identities made consistent, segments documented, whatever the size of your database.
Your mailings tuned to your contacts
The behaviors of your contacts identified, the sending scenarios written and matched to your audience.
Your numbers in one place
Dashboards built on what you need, fed without retyping, and the management tool that is missing when nothing exists.

Adopter’s booklet2026 editionThe booklet handed to every adopter

Red cover of a booklet from the nonprofit’s collection: the title “L’écosystème digital de Remember Me France” in serif, and the promise to explain each tool simply, one page per tool. — Tools booklet2026The nonprofit’s tools, explained to its volunteers

The manifesto

At EXPawa, I don’t just connect tools.

I pawa momentum.

I pawa ideas looking for their rhythm.

I pawa causes that want to carry further, and louder.

To pawa is to instill the right energy, and to respect the essence of every mission.

I don’t sell packages.

I am the person you call when things get stuck, and the one still there the year after.

Explicit. Exacting. EXPawa.

How we start

A free conversation first, a quote only after

No billing by the day: a check-up and a project each have a price and an end date, and monthly support stops when you decide.

00The first conversation

One-off

Free

In writing, or 30 minutes on a video call if you prefer. You tell me what takes up your time, I tell you whether I can help, and where to start. With no obligation to go further.

01The First Step

One-off

€1,500 excl. VAT

A long interview, a review of your entry points (website, database, mailings, compliance), and within 5 business days a short note: three priorities, in what order, and what each one takes.

Deducted from Momentum or from the first project within 60 days.

02Momentum

One-off

€5,500 excl. VAT

Momentum is the full survey: one month, ten documents, the nine domains reviewed, and a twelve-month roadmap, costed, ordered by what each project changes for your volunteers and your executive committee. You leave with it, whether you hand me the rest or not.

Deducted from the first project within 90 days, or by half from the first three months of support.

03The projects

One-off

on request

A written scope, a deadline, and acceptance criteria settled at signature: what has to work, criterion by criterion, and the way I check it. A deposit on order, the balance once acceptance is passed.

04Ongoing support

Monthly

on request

Takeoff, Climb, Flight: three levels defined by what runs each month, cancellable each month. The Pawa Network included.

05The missions

One-off or monthly

on request

What fits none of the plans above: recovery after an incident, an international partnership, a move between tools, getting cited by answer engines, an event, time on site or hands-on support, advertising campaigns, Google Ad Grants. And the tool that exists nowhere else, built from scratch for what your nonprofit does every day. Scoped in writing, with its acceptance criteria.

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Prices are net of tax, before any VAT that may apply at the rate in force.

Tell me what takes up your time

An answer within 24 business hours, from Adrien.

Explicit. Exacting. EXPawa.

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